Local Mortgage Consultant Offers One Stop Shop

Diversifying to offer residents property, personal and business loans

Local residents will be happy to know they now have access to a wide range of different types of loans, all from the one local Mortgage Choice office.
Franchise owner for Mortgage Choice, Retail Aggregator/Originator of the Year*, James Florance is responding to changing market conditions and local consumers’ needs, and ensuring he is well prepared for the future by implementing a diversification strategy that will provide Petrie residents with a complete loan service. 
James’s diversified services now comprise of property, personal and commercial loans, along with life and home and contents insurance, plus leasing finance.
In an effort to weather the economic storm while giving locals broader quality service, the decision to diversify his offerings was a choice James was excited to have made.  Previously a home loan specialist, James is optimistic his extra services will ease the stress of some community members.
“By diversifying my business I’m able to provide a more complete service to my customers, which I’m really excited about. My Mortgage Choice franchise has always offered a simple and thorough navigation of the mortgage maze and the new product offerings are no exception,” he said.
A relatively new Mortgage Choice franchisee, James began his business in September 2008 and has already made his mark on the local community by helping many achieve their property goals.
James is confident his expanded range of finance solutions offers customers greater convenience.
“I love what I do and I’m keen to keep the ball rolling. Diversifying my services is the next step.  I want to offer my customers as much choice as possible so I’ve had this goal at the top of my list for some time now,” James said.
“There is nothing better than coming home from work knowing you have helped someone to achieve their dreams whether it’s personal finance, property or business related.
Visit James’s website at www.mortgagechoice.com.au/james.florance or call 3425 3415.
* 2009 Mortgage & Finance Association of Australia Awards
For further information or to arrange an interview, please contact:
James Florance, Mortgage Choice, 3425 3415
About Mortgage Choice
Mortgage Choice, Australia’s largest independently-owned mortgage broker, has a national network of hundreds of franchises and loan consultants supported by Group and State Offices. It provides loan advice on, and choice of, products offered by an extensive panel of Australia’s leading lending institutions.
Importantly, Mortgage Choice has no products of its own and works in each customer’s interests to source a loan from the lender panel to suit their current needs.
Mortgage Choice is a pure play distribution model with no balance sheet or funding risk, and consistently delivers strong profits and attractive yields. The company listed on the Australian Stock Exchange in August 2004 (ASX sign: MOC).
Recent awards/recognition: 2009 BRW Fast Franchises list; 2009, 2008, 2006 and 2005 MFAA Awards Retail Aggregator/Originator of the Year; 2009 and 2008 10 Thousand Feet Top 10 Franchise list; 2008 MFAA Awards Best In Mortgage & Finance Industry; 2007 Lending Central Awards Mortgage Broker of the Year; 2007 FCA Excellence in Franchising Awards Franchisor of the Year (finalist); 2007, 2005 and 2004 Australian Banking & Finance Awards Best Mortgage Broker; 2006 BRW Magazine Top 500 Public Companies list; and 2005 Australian Mortgage Awards Best Branding and Most Effective Internet Presence.

Visit www.mortgagechoice.com.au or call the customer service centre on 13 MORTGAGE.


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